The World Without Apple

The World Without Apple, from Infographic Labs is a great design.  The main feature combines the history of Apple’s products in a timeline with its stock prices and new product introduction prices.  Also included are some statistics about the app store and all of the different aspects to Apple’s business.

The AppleGazette team asked us to analyse the complete product timeline and stock value of the Cupertino based company. The result is another stunning graphic, first published at AppleGazette.

Comments

[Marc]

I am not sure why the graphic uses the apples, the arrows and the people graphics in the bottom section - that type of display is only useful when comparing quantities and none of the three numbers is being compared to anything - therefore, the use of those graphics is not called for. That section does not seem to "fit in" with the rest of the poster. Also, the entire top section is not very useful and merely repeats information in the pink "Apple's World" section near the bottom.

The graphics themselves are slick and clean and the color scheme is very Apple-like.

[marco]

To previous reader.
I totally agree with you about the bottom section, but the very first two illustrations actually show what would be the world without the top-selling objects on the left. I argue you're saying that the iMac, iPod, iPhone and iPad descriptions are a bit futile.... but this graphic do not focus on Apple numbers, it just search for some not previously expressed concept about Apple

- another reader -

[franky]

Mark (first comment),

Although we did have to change the numbers last minute as the graphic went live the same day as the keynote, if you do count the arrows, people and even apples (the number almost doubled so one could argued it still makes sense), there is a logic in our use of these. Agreed that it is a switch in style and other focus but most of our infographics consist of rather large amounts of data rather than 'flow'. It's a direction (style) we chose for.

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