Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

Infographic Design

Infographics Design | Presentations
Consulting | Data Visualizations

DFW DataViz Meetup
NEXT EVENT: September 23, 2015

Join the DFW Data Visualization and Infogrphics Meetup Group if you're in the Dallas/Fort Worth area!

Search the Cool Infographics site

Custom Search




The Cool Infographics® Gallery:

How to add the
Cool Infographics button to your:

Cool Infographics iOS icon

- iPhone
- iPad
- iPod Touch


Read on Flipboard for iPad and iPhone

Featured in the Tech & Science category

Flipboard icon

Twitter Feed
From the Bookstore

Caffeine Poster

The Caffeine Poster infographic

Google Insights


10 Ways to Fall Asleep on a Plane

Traveling can be exhausting, especially when you can't catch any sleep on the flight. However, Work the World has come up with not just one, but 10 Ways to Fall Asleep on a Plane! Whether you are traveling for business or for pleasure, you can be assured that your flight will be a restful one.

Trying to fall asleep on a plane can be one of the most frustrating experiences during your travels. After some serious research we decided to put an infographic together detailing the top ten ways to fall asleep on a plane. If you struggle to fall asleep in the air, read on for reassurance that it can be done.

Great informative infographic that uses a classic content marketing strategy of a Top 10 list, even if it's a little text heavy for a graphic. Icons and illustrations make each idea visual, which will help readers remember the information when they actually need it.

The footer properly included a Creative Common license, and detailed sources. The only thing missing is the URL to the infographic landing page so readers can find the original, full-size version on the Work The World site.

There's so much text in this one, I would make the additional recommendation to repeat the text on the infographic landing page below the infographic image itself. By also putting all of the text on the page, the search engines will be able to parse and index all of this good text data.

Found on Visual.ly


The Power of Visual Branding

Whenever you are trying to connect with a consumer, there are many factors to keep in mind. The Power of Visual Branding infographic from Silicone Wristbands Direct discusses how to successfully use promotional materials to connect with your target audience.

Top Tips for Making Visual Branding a Success!

When it comes to marketing and promotion, visual branding is vastly important, whether it is for a business, charity or even an individual product.

Silicone wristbands are a huge part of visual marketing and have been proven to have an excellent effect throughout the world, however, to make them work for you and your promotion it is important that you consider the visual qualities of your marketing products. This is why we have created this brand new infographic below that includes the best tips for making visual branding work for you!

Good explanation of the thought that goes into the products in their business market. Silicone wristbands are their business, and one of the wearables mentioned in the infographic. However, the infographic is very informative for anyone in the wearables market, which makes it highly shareable.

The footer should include both a copyright (or Creative Commons) license and the URL link directly to the infographic landing page. Most infographics include only the link the company's home page (like this one), but that makes readers have to search the site to find the original, full-size infographic the company published. 

Thanks to Karen for sending in the link!


The 69 Rules of Punctuation

The 69 Rules of Punctuation infographic

Learning how to use punctuation properly is essential for communication. However, it is much easier said than done. The 69 Rules of Punctuation infographic from The Visual Communication Guy separates the 14 major marks and notes their uses. The only thing that could make this infographic better, is if it could write your paper for you!

The title is a bit a misleading. Sadly, there are more than sixty-nine “rules” of punctuation. When it comes to punctuation rules, there are probably countless guidelines about how NOT to use them. But the reality is, if you can just learn what each of the punctuation marks do, you won’t have to worry so much about all the ways NOT to use them.

This chart separates each of the 14 major punctuation marks (asterisks are excluded from this list) and identifies most all of the ways you could possibly use each punctuation mark. Note that some punctuation marks, like the en dash, have very few rules (only one this case), whereas others, like the comma, have over a dozen.

Take the time to learn these sixty-nine rules and you’ll be on your way to being punctuation error free!

Good infographic that clusters the related rules together into a visual design. No big datasets here, just a good visual guide to the concepts of punctuation.

Also available for purchase as a poster for $5.99 on The Visual Communication Guy Store


Know Your Image Formats Mega Cheat Sheet

Know Your Image Formats Mega Cheat Sheet infographic

Know Your Image Formats Mega Cheat Sheet from Make a Website Hub is helpful when working with image files. You can't just use one image format for all your needs. You need to choose based on your use. Learn how to choose between JPEG, GIF, TIFF, PNG, or BMP.

Not all image formats are created equal. All have different uses and different attributes. Know exactly what image format to use for web use, print, social platforms, logos, and much more with this handy cheat sheet.

Found on http://infographicjournal.com

This is a little more detailed than a similiar infographic I posted on Cool Infographics last year that can be found here: http://www.coolinfographics.com/blog/2014/12/12/when-to-use-jpeg-gif-png-image-file-types.html


The Art of Color Coordination

The Art of Color Coordination infographic

The Art of Color Coordination infographic from Kissmetrics is a lesson on how to use the color wheel when picking colors to combine. The infographic introduces you to a variety of harmonies and schemes that you can use to your advantage.

Colors affect us in countless ways - mentally and physically, consciously and subconsciously.

Psychologists have suggested that color impression can account for 60% of the acceptance or rejection of a product or service. A bad color combination can have the same negative effect as poor copy and slow load times. In this infographic, we will briefly discuss color coordination and how you can use this to your advantage when designing your site. Special thanks to @speckboy, @smashingmag and @onextrapixel.

Great intro to choosing colors for a color palette used in web design, infographics, and even presentations. I often talk about these color choice schemes in my workshops and classes.

Thanks to Ray for posting the link!


Giveaway: One Pass to Strata NYC Conference

I am pleased to announce the new Cool Infographics Giveaways page. I frequently have stuff donated to giveaway to the readers of Cool Infographics. Books, conference tickets, subscriptions, training courses, etc. My plan is to give something away each month, so check back often to register for the latest giveaway!

This month I have ONE conference pass to the Strata-Hadoop World conference in New York City from September 29 - October 1st. That's only TWO WEEKS away! Register by the end of the day on September 24th, and I will give away the pass on Friday, September 25th.

Register HERE



RGB vs CMYK infographic

RGB vs CMYK infographic from Card Printing explores the differences between the two color modes. Your use of the finished product determines which color mode you should choose. RGB is the best choice when it comes to digital uses, and CMYK is perfect for printed products!

CardPrinting.us presents an infographic weighing the pros and cons of using both RGB versus CMYK color codes in the printing process.

Colorful and informative in equal measures, the infographic is divided in sections detailing the identifiers, stats, arsenal, strengths, weakness, and the verdict for each spectrum. RGB (red, green, blue) is at the right side, and CYMK (cyan, magenta, yellow, black) is at the left. Graphics and text make the infographic easy enough to understand even for those who aren’t well versed in color spectrum and printing process.

Reading through the infographic can help clients and artists decide on which works best for them, especially since the arsenal section lists down the tools and media suitable for both RGB and CMYK. As well, they can get tips from the strengths and weakness sections, plus the final verdict which states that as far as the digital realm is concerned, RGB wins while CMYK is tops in print form.

Nice simple comparison that uses the side-by-side format to explain the basic differences between the color modes. Perfect to send to that manager or executive that has no idea what you're talking about!

The infographic should have visualized the stats, like the difference in the number of colors. Also the direct URL to the infographic landing page should be included in the footer.

Found on Downgraf


DataViz & Infographics Fall Course at SMU CAPE

Cool Infographics Course at SMU

Infographics & Data Visualization Design

September 24-November 12, 2015 | 6pm-9pm Thursday Evenings | SMU CAPE Plano Campus | $595

$75 off discount code for Cool Infographics readers: RK215

This Fall, I will again be teaching a course as part of the CAPE program (Continuing and Professional Education). This time the course will be at a new location at the SMU Plano Campus. This is a very hands-on course where participants will start to develop better charts, infographics and your own infographic resume. Topics include:

  • The art and science of data visualization and infographics
  • The data visualization and infographics design process
  • Data analytics and basic statistics for the designer
  • Different chart types, dashboards and graphing options
  • How to use the various software and online tools readily available and when to use them
  • Strategies for publishing and promoting infographics online
  • Understanding IP, trademark and copyright issues and how they relate to infographics
  • And more...

Please share with anyone in the Dallas area, or join the class yourself. Enrollment is very limited, so register quickly!

Click Here to learn more: bit.ly/SMU-DataViz-Plano

Also check out the DFW Data Visualization & Infographics Meetup group with monthly speakers and events in the Dallas-Fort Worth area!


The Psychology of Colors in Marketing

The Psychology of Colors in Marketing infographic

The Psychology of Colors in Marketing infographic is a comprehensive guide to what a colors means in marketing materials. The infographic, created by Homestead, not only covers the meanings of the colors but how to use contrast and the intensity as well. The last bit gives examples of how big corporations use the colors to their advantage.

Do you feel inexplicably calm when surrounded by a sea of blue water or a forest of green trees? Perhaps you feel a slight agitation when looking at a red stop sign or stop light?

The reality is that color has a powerful psychological impact - and that this affect can be harnessed by webmasters and digital marketers alike to promote different buyer behaviors online. To learn more, check out our new "The Psychology of Colors in Marketing" infographic:"

The infographic is a little text heavy, but does a good job of using black text and icons for the descriptions so the colors only appear when they are meant to convey meaning in the infographic as an example.

The footer should include a copyright (or Creative Commons) license statement and the URL web page address directly to the infographic landing page so readers can find the original full-size version when bloggers repost the infographic without a link. I always include a link back to the original but most do not.

Found on http://www.digitalinformationworld.com


The Science of Instagram

The Science of Instagram infographic

The Science of Instagram by Dan Zarrella is a study on 1.5 million photos on Instagram about which photos get more likes and comments. 

If you want to see data like this about your account specifically, check out the Instagram analytics tool I released: PicStats.com

When I’m speaking at a conference, one of the most common questions I’m asked is what do I think the future of social media is. I’m not great at distant future predicting, but I do believe the story of the present and near-future of social media is visual content. From the impact of images and video on Facebook and Twitter to the new crop of media-centric social platforms like Instagram and Pinterest, it’s clear that inbound marketers need to be turning out great visual content.

I recently spent some time collecting a large Instagram database and analyzing it to identify the characteristics that make images work (or not work). The result is the infographic below. If you’re curious about the nerdy details of the dataset, there are details at the bottom of it.

Be sure to come see me present my all new edition of The Science of Social Media next week in Boston at INBOUND. I’ll be speaking on Wednesday the 17th at 1:45PM. There will be tons of never before seen data, including lots about visual content. Oh, and follow me on Instagram!

I like the simplified charts in this infographic. Removing the unnecessary gridlines, axes and other chart clutter helps them clearly communicate their content to the readers.

The footer should include a copyright (or Creative Commons) license statement and the URL to the infographic landing page so readers can find the original full-size version when bloggers repost the infographic without a link. I always include a link back to the original but most do not.

Found on http://www.marketingprofs.com/